Tag: Women and Money

  • Invest Like a Woman

    Invest Like a Woman

    While the perception of women as hesitant in investing persists, longitudinal data indicates that if you had to pick who to emulate in investing, it would definitely be women.

  • Why You Think You’re Bad With Money

    Why You Think You’re Bad With Money

    The top comment I hear when I tell women I work in behavioral finance is “I’m not good with money.” The two contenders for a close second are “I don’t know anything about money.” and “I don’t know anything about investing.” I could write a book on why I think women say this to me,…

  • 4 Studies That Counter Women Investor Stereotypes

    4 Studies That Counter Women Investor Stereotypes

    The prevailing opinion on women as investors within the financial community has been that women are “risk adverse” compared to their male counterparts in relation to their financial portfolios. Further, from a larger social perspective, women are often viewed as more emotional than men, even though men show equivalent, if different emotions: crying for women…